I can’t believe we’re officially halfway through 2024! I encourage you to take some time this week to remind yourself what you had envisioned for 2024, reflect on the shortcomings and silver linings this year has brought about, analyze any progress you’ve made on your goals, and form a plan for how to make the most […]

I consider myself incredibly lucky to have fallen in love with a career that allows me to balance my personal life with my business on my own terms. While it definitely stinks that I don’t get a paid maternity leave like I would’ve at a corporate job, I’m very blessed to have the flexibility to […]

  In the wedding industry, winter is often referred to as “slow season” but if you’re a wedding professional, you know it’s anything but slow. Winter is our opportunity to take care of all of the administrative tasks that we don’t have time to do during busy wedding season. January is an especially busy time […]

  Download this year’s free 2024 Goal Setting Workbook with prompts to reflect upon the past year, analyze your achievements and shortcomings, decide on a vision & theme for the new year, and set S.M.A.R.T & D.O.P.E goals:   You can also purchase a printed copy of the workbook here.   We’ll cover both the positives and […]

We all know that the IRS just loves throwing a wrench in our tax filing systems. Well, I hate to be the bearer of bad news… but it’s not actually that bad (just a change in paperwork): If you hired any independent contractors throughout the year (second shooters, assistants, etc) that earned $600+, you used to have to […]

I can’t believe we’re officially halfway through 2020! WOW has it been one hell of a year. I think it’s safe to say that back in January, when we took time to set goals & visualize our year, we did NOT expect any of this. Just because this year hasn’t been turning out the way we […]

  The extended tax deadline is less than a month away! My biggest tip for making tax prep painless is to make sure your tax deductions are categorized correctly. Here’s a cheat sheet of some typical expenses you can write off as a photographer and how I recommend you categorize the transactions in your bookkeeping […]

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Market shifts are inevitable. Whether it’s a recession or natural disaster or health crisis, our small businesses will always be tested, it just so happens that this COVID-19 crisis directly impacts the event industry and wedding professionals are being hit extra hard. On March 15th, the CDC recommended cancelling (or hopefully postponing) any gatherings with 50+ attendees for 8 […]

About a year ago, my boyfriend convinced me to get a smartwatch. At first, I was super hesitant because my mental image of a smartwatch was a techy, nerdy-looking, and not-very-classy gadget. However, when he showed me a picture of the Rose Gold Garmin Vivoactive 3, I was sold. After wearing the watch every day […]

If you use part of your home as a photography studio or home office, chances are this is a big opportunity for a substantial tax write-off! Click below for a free download of the template I use to calculate my home office deduction:     Determining What Areas Qualify The first step is to determine what areas of your […]

Life is unpredictable. After you’ve set up your business as an LLC in one state, the day might come that you’ll have to move your business to a different state. I recently moved from Jersey City to Westchester County and had to figure out how to move my LLC from NJ to NY. It did involve some […]

If you’re a professional photographer in the state of NJ, chances are you might be required to collect sales tax for some of your products. Here’s a video explaining what types of sales are eligible, how to register to collect taxes, and how to remit your taxes to the state:       TIPS & RESOURCES: […]

Welcome to my home studio in Jersey City! When I first started hunting for condos after graduating college, I wanted to find a place that I could both live in and also use as a home office & photography studio for my business. This condo (ironically the first unit I even looked at!) turned out to be the perfect fit […]

One of the most crucial tasks to do while scaling your wedding photography business is to collect data and stats about as many areas of your business as you can. The main document where I store all of my client information is my LTD (life-to-date) Excel Spreadsheet.     This is where I store ALL the data related […]

  If you’ve decided that this is the year that you’re going to make your business official – hooray! After creating an LLC, the first step towards separating your personal and business finances is creating a Small Business Checking Account. Keeping your accounts separate is not only required in order to maintain your “corporate veil” and be […]